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Discover the transformative power of outsourced marketing as we delve into the pitfalls of neglecting marketing efforts.

Your brand is your reputation! And what a reputation the Queen has built over the last 70 years! So what makes a brand strong?

Check out some of these Valentine’s marketing campaigns, from the Friel-ly great… to the ultimate cringe.

Video content has become a crucial part of all major social media platforms, and there are many reasons why this is happening.

The last thing that truly signals that Christmas is about to arrive is the launch of the annual John Lewis Christmas advert. So what is it that makes a John Lewis ad so Christmassy?

In preparation for one of the biggest events in the advertising calendar, the Friel team give their predictions on what we can expect to see from this years version.

Check out our list of content ideas that will leave you feeling inspired and help you curate that perfect content plan.

Tom, our resident Digital Marketing Manager at Friel explains different consumer behaviours and explores 4 key core buyer personas, all with different views on what these 'personas' perceive as value.

In the modern world of business, LinkedIn has become the basic pocket watch for every driven individual. According to Hubspot, LinkedIn has over 575 million users worldwide, with 260 million of...